The word ‘island’ always has me thinking of escaping to a small island. Then Marc reminds me, ‘Juls we already live on an island’. I think Hunter Island is the best kind of island, it’s a mythical place, made of myths and legends. An island of long ago, an island that required time & tide. A…
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It’s always a pleasure when 2 passions collide; design + mountain biking. Designing the branding for Pademelon was a huge pleasure, crafting the logo to reflect the smooth, streamlined flow to reflect the product ethos. Very looking forward to watching this little pademelon grow.

The two sisters behind Drifters End are an absolute inspiration, they have determination by the barrel full. After spending years travelling the globe, drifting apart and together, like 2 lines on a page, they came together to begin their dream. Their journey is what inspired the branding, 2 lines drifting apart and coming together. The…
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Its always a pleasure to design for clients who share my passion for colour. Designed for Adam and Grace at Plenty Cider, the Plenty brand celebrates the unique valley and geographical features and colours of the Derwent Valley, creating a contemporary and striking brand. The logo was inspired by the vision of a box overflowing…
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Entering Premaydena Hill is the most amazing experience, its like your brain is immediately discombobulated. As you breath in the stunning 360 degree views your body unwinds, but at the same time you brain is scrambling to get its bearings, its like everything is turned upside down. The premium branding for Premaydena reflects that human…
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Documents and books are always a labour of love; selecting gorgeous paper stocks, playing with typographical layouts & adding hints of understated luxury or quirky illustrations. From cookbooks, artist catalogues to corporate documents, I love turning these into works of art to be enjoyed for years to come.

Crafting unique brands, that communicate with an artistic edge. Whether it’s working with a clients solid idea or a complete blank canvas, I love the challenge of interpreting my clients ideas, vision and target market into a stunning brand that is completely unique and timeless. With over 25 years experience in crafting unique brands, feel…
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The Clarendon Arms is a contemporary pub located in Evandale. The logo, menus, brochures and website are designed to communicate a rustic, modern experience. The tonal qualities and layers of history within the pub resonate through the branding and marketing, giving a human connection to the stories long forgotten.

Finding inspiration in the everyday, from the quirky to the instructive. Unique illustrations, depicting Tasmanian flora, abstract contemporary motives and bright and colourful creations. To see more of my illustrations check my instagram page @juliadineen

Have you heard the story of Barbara Todd? Barbara Todd was born in England in 1927 and at the age of seventeen she was accepted into the prestigious Royal Ballet Company. She later moved to Hobart with her husband, Barbara became a widow in 1960, when Murray died suddenly of Leukaemia.  By this time, Barbara was the mother of…
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In a digital world, it is always a pleasure to craft printed media that can be held in the hand and touch the beautiful papers and embellishments.  Nothing beats a stunning postcard that can be posted in the snail mail. Create something unique with your next brochure, with compliments slips, menu, postcard, swing tag, stickers…
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Crafting unique signage, public art and interpretation signage, that celebrates sense of place. Utilising natural materials with embellishments to add layers of depth and knowledge.